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Adapting to Change during COVID-19 Pandemic

Adapting to Change during COVID-19 Pandemic

I started 1001 Remedies as a way to help protect my family, myself and the people around me. In the context of one of the biggest sanitary crises of our lifetime, one quickly gains perspective on his or her role in society and purpose in life. With doctors and nurses as selfless as ever on the frontlines helping save lives, while people are doing their part in staying home, I think there is something extraordinary in how humanity came together and united during Coronavirus. 

 

I knew early on in this pandemic I had to contribute and realised I could help by producing and distributing hand sanitizers. I could rely indeed on our laboratories in France with well-established supply and logistics networks that we use for 1001 Remedies wellbeing products. 

 

1001 Remedies wellbeing range is specifically crafted to only use organic, sustainably harvested natural ingredients in order to produce essential oils that are then used in our products for air detox, boosting immunity, sleep and skin wellbeing. Our motto is using nature for our wellbeing without adding any chemicals, parabens or synthetics. Although we already have a strong anti-viral product and Natural Health award winner called PurAir, which includes 19 antiviral essential oils, we have decided to go a step further and enrich our range with a hand sanitizer. 

 

Hand sanitizers need to be created in a certified laboratory and are complicated to produce as they qualify as biocides, which means more testing and regulatory steps required in order to prove the antibacterial and disinfectant claims beyond the usual cosmetic scope. In addition to the EU regulation, we had to comply with the local regulation of each country. We were able to leverage on a production facility unit with the required certification and on the fact that our products are aromatherapy based with proven health benefits.

 

I therefore made the decision to temporarily focus the effort of my business on producing first necessity products and becoming a supplier to our beloved NHS and other health centres in Europe. We decided to go for a hand gel formula that is not only endorsed by WHO, but also by the French and the English Public Health as well as the NHS in order to ensure maximum efficiency. The decision remained though in line with the core principles of 1001 Remedies which I initially founded with the goal of helping people's wellbeing and protecting them from harmful bacteria, viruses and bad habits. Thanks to the digital platform we have built in the past two years, we were also able to reach out to both businesses and retail directly. Leveraging on my quantitative skills & financial trading background and with the help of an incredible international team, we have indeed built over the past quarters an algorithmic e-commerce platform at the heart of the new age e-commerce.

 

I am proud to see what 1001 Remedies managed to accomplish in such a short period of time. I am also proud to see other brands that had nothing to do with hand sanitizer, mask production, ventilator productions and scrubs, putting their powerful supply chain to help. I would like to take this opportunity to thank my team, the laboratories and factories who put a tremendous amount of work and dedication to help deliver in such a short period of time.  That being said, our priority as a wellbeing brand is and will remain unchanged: help our customers to protect themselves & loved ones and improve their lives.

 

Stay safe!

Sincerely Yours,

Sofia, Founder and CEO of 1001 Remedies

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